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FTC Updates its .com Disclosures Guidelines

Legal Alert! March 2013

Social Media Endorsement Guidelines

By Andrew P. Ciccone, December 2013

FCC Legal Alert!

CALM Act begins 12.13.12

Marilyn Monroe and her Right of Publicity

By Andrew Ciccone, November 2012

Content Licensing: Creative Opportunities Await!

By Philip Rebentisch, ACP, November 2012

Privacy Guidelines for Marketing Mobile Apps

By Andrew Ciccone, November 2012

Los Angeles Lawyer Article

By Nick Persky, May 2012

Practice Tip! Jersey Shore Reality Bites

By Philip Rebentisch, ACP, and D. John Hendrickson

April 2012

QR Code®: Don’t Just Scan To Enter!

By Philip K. Rebentisch, ACP, and D. John Hendrickson

April 2012

FTC Publishes its Online Privacy Best Practices Report

Released March 26, 2012

Video Games and Amateur Athletes: Who Controls Their Image?

By D. John Hendrickson, Orange County Lawyer Magazine, October 2011

Legal Alert! Protect Your Trademark On The Internet

Legal Alert! September 2011

Legal Alert! Tennessee Law Effective 7.1.11

Legal Alert! June 2011

The High Stakes of Penny Auctions

Nick Persky, March 31, 2011

FTC Issues Preliminary Online Privacy Policy Report

D. John Hendrickson and Philip Rebentisch, ACP, December 2, 2010

Legal Alert-New California Law Effective 12.1.10

Legal Alert! November 2, 2010

Nobody Likes Burned Cookies

D. John Hendrickson and Philip Rebentisch, ACP, November 2, 2010

Bloggers Take Note! The FTC is Watching.

D. John Hendrickson and Philip Rebentisch, ACP, November 2, 2010

FTC Endorsement Guide Questions?

D. John Hendrickson, August 12, 2010

FTC Issues New Testimonial and Endorsement Guides

News Alert, October 10, 2009

MAML Team Member Reaches A Personal Goal

July 2009

Facebook Change Impacts Trademarks!

Christina S. Loza, Esq., and Philip Rebentisch, CP, June 12, 2009

Legal Review of Commercial Websites

D. John Hendrickson, Esq., and Philip Rebentisch, CP, May 20, 2009

Resolving Business Conflicts Via Settlement Agreements

Gary P. Kohn, Esq., March 2009

Certified Upon Receipt

D. John Hendrickson, March 5, 2009

Gift Cards in Bankruptcy Proceedings

MAML Press Release, December 1, 2008

Our Interactive Sweepstakes Map

November 5, 2008

Federal Trade Commission Amends the TSR

D. John Hendrickson and Philip Rebentisch, September 15, 2008

Airborne Agrees to $30 Million Dollar Settlement

D. John Hendrickson and Philip Rebentisch, September 15, 2008

Commercial for iPhone ruled misleading in the U.K.

D. John Hendrickson and Philip Rebentisch, September 15, 2008

Go Ahead and Shoot!

D. John Hendrickson and Philip Rebentisch, September 15, 2008

Our Gift Card Map is Live

D. John Hendrickson and Philip Rebentisch, February 11, 2008

Bad Behavior, Bad For Business

D. John Hendrickson and Philip Rebentisch, July 3, 2008

Playing Doctor Leads to Trouble

D. John Hendrickson and Philip Rebentisch, July 3, 2008

No Minor Work Permit? Major Problem!

D. John Hendrickson and Philip Rebentisch, July 3, 2008

Understanding Work-Made-For-Hire Agreements

Gary P. Kohn, Esq., March 2008

Legal Alert!

California Amends Its Gift Card Statute, Article date December 19, 2007

Voicemail Can Be Commercial Speech

D. John Hendrickson and Philip Rebentisch, September 7, 2007

Is It Better To Give, Receive or Deduct?

D. John Hendrickson and Philip Rebentisch, September 7, 2007

Actions Speak Louder Than Words, But Indictments Speak Loudest of All

D. John Hendrickson and Philip Rebentisch, September 7, 2007

Consumer Generated Content; Proceed With Caution!

D. John Hendrickson and Philip Rebentisch, August 1, 2007

A Production Checklist Can Save The Day And The Account

Philip Rebentsch, June 7, 2007

FTC Continues Vigorous Pursuit of False Advertising Claims

D. John Hendrickson, April 2, 2007

The Critical First Step to Protecting Your Product

Gary P. Kohn, Esq., January 2007

Review of Right of Publicity Developments in 2006

D. John Hendrickson, January 5, 2007

Compensation Increases Under Commercials Contract Extension

D. John Hendrickson, October 20, 2006

Corrective Advertising Ordered in Tobacco Racketeering Lawsuit

D. John Hendrickson, August 21, 2006

Telebrands Loses More than Weight in Ab Force Challenge

D. John Hendrickson, August 13, 2006

Pfizer's Listerine: Kills Not Only Germs, but Class Certification, Too

D. John Hendrickson, July 31, 2006

Top Down Counsel -- Heading off the Pitfalls

DRTVQuarterly Interview with D. John Hendrickson, February 1, 2006

New California Fax Law Delayed By Federal Court Order

D. John Hendrickson, January 12, 2006

Advertising Clearance: Avoid the Eleventh Hour Crisis

D. John Hendrickson, November 11, 2005

License Agreements Between Marketers and Inventors

Gary P. Kohn, Esq., March 2005

Temporary Restraining Order Obtained by FTC in “Work At Home” Spam Campaign

D. John Hendrickson, January 1, 2005

Viagra Over the Top

D. John Hendrickson, January 1, 2005

The Risks and Rewards of Comparative Advertising

D. John Hendrickson, January 1, 2005

Negotiating Financial Terms In Production Agreements

Gary P. Kohn, Esq., November 2004

QVC Not a Sweepstakes Winner

D. John Hendrickson, November 1, 2004

Garvey Prevails Over FTC in False Advertising Case

D. John Hendrickson, October 1, 2004

FTC Warns Media About False Weight Loss Claims

D. John Hendrickson, July 1, 2004

Online Privacy Policy in California: Not Private Anymore

D. John Hendrickson, July 1, 2004

Self-Regulatory Program Instituted by Direct Response Marketers

D. John Hendrickson, July 1, 2004

New Federal Law Sets Rules for How You Can Spam

D. John Hendrickson, January 1, 2004

California Commercial Speech Case Limit Companies’ First Amendment Rights

D. John Hendrickson, October 1, 2003

An Inventor's Guide to Infomercials and Other Forms of Direct Response Marketing

D. John Hendrickson, October 1, 2001

Privacy Guidelines for Marketing Mobile Apps

By Andrew Ciccone, November 2012